Be an Account Manager
This intensive course is designed for professionals aspiring to excel as account managers. The
curriculum covers customer handling, client relationship management, briefing techniques, idea
creation, and content writing. Participants will gain practical knowledge and hands-on
experience to master client account management, ensure customer satisfaction, and drive
business growth.
Course Highlights
– Roles and responsibilities
– Understanding client needs
– Setting goals and KPIs
– Effective communication techniques
– Building and maintaining strong client relationships
– Managing client expectations
– Steps for successful client onboarding
– Creating onboarding materials
– Conducting client orientation sessions
– Understanding and crafting client briefs
– Communicating briefs to internal teams
– Techniques for generating creative ideas
– Conducting effective brainstorming sessions
– Crafting engaging content for different platforms
– Writing persuasive and effective copy
– Planning and executing projects
– Coordinating with internal teams and clients
– Identifying and addressing client issues
– Conflict resolution techniques
– Strategies for client retention
– Identifying opportunities for upselling and cross-selling
– Tracking account performance
– Creating and presenting performance reports
Who Should Attend
– Aspiring account managers
– Current account managers seeking to enhance their skills
– Customer service professionals transitioning to account management roles
– Marketing and sales professionals improving client handling and relationship management